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Sue Remes has over 20 years of experience in the personal care industry. She has executed some of the most exciting and successful product launches in the retail arena. Helping to build brands though strategy, education and creativity, Sue is a master at creating a message that translates to the intended audience. Her commitment to clients is to ensure that key messages are translated at every level, creating a strong single-minded response to the brand.

“I believe that building a brand starts with the front line. Creating a message that employees can get behind and more importantly, translate to a consumer experience is the key to any long term product success”. Sue is dedicated to the development and advancement of scalable tools focused on managing the consumer message at every level of retail, manufacturing and distribution.

"As communication vehicles have become more sophisticated, it's much harder to have face to face time with the consumer," notes Remes. "The task of delivering your brand message becomes a two-step process - maximizing the current technical capabilities to deliver information quickly, and when you do finally get in front of customers, make every moment count.”

Professional Accomplishments:
Sue Remes works with the nation's top retailers and manufactures in positioning brands to help make them the number one brand in the retail arena.  She assists organizations in developing their strategic direction in the areas of retail sales, management and education. Her clients include global giants such as L’Oreal International, The Wella Corporation, Regis, Frédéric Fekkai and Kiehl’s. She is known internationally as a keynote speaker, a columnist with American Salon magazine and a regular contributor to industry magazines. Her audiences include top management, product manufacturers, small business owners and retail managers. Sue has a BA in Communications from the University of Minnesota and in 2005 was named one of the “Top 25 Women to Watch” by the Twin Cities Business Journal.

Leadership:
Sue Remes has held top leadership positions with The Aveda Corporation where she served as National Sales Manager and Esteé Lauder companies where she was a Regional Education Manager for the Clinique division. For the last 14 years Sue has led her consulting company Sue Remes Resources, working with manufactures and retailers worldwide. Throughout her career Sue has worked with companies to improve productivity and the rhythm of the work environment by blending the talents and strengths of individuals into high performance teamwork. Understanding how differences in individuals lead to more creativity and work place processes, has led to long term relationships with her clients.

Other Accomplishments:
One of Sue’s major focuses is the dedication of time and energy to non-profit groups in the Twin Cities. In the past few years she secured actor and playwright Sam Sheppard for a gala celebration to mark the recent capital campaign for The Playwrights’ Center where she has served on the Board of Directors for the past 6 years. She produced an all-star event featuring an acoustic performance by recording artist Sheryl Crow in support of a premier of an independent film shot in the Twin Cities in which the proceeds were donated to Project ALS. Sue believes in community, and feels that to keep the world un-homogenized, we must recognize the diverse voices that live within our city. She is wholly dedicated to the learning and growth of women and women owned companies, and in September of 2003 initiated the SMART women’s business group. The group of business owners meets every other month to discuss issues surrounding women in business and to share networking ideas for women owned businesses.

As communication vehicles have become more sophisticated and companies have cut back on face-to-face time with employees, the goal of company meetings is to make every second count. As a speaker, Sue makes the most of the opportunity by connecting to audiences through shared stories, humor, candor and real front-line experiences. Sue motivates attendees to initiate positive steps towards changing their thinking, actions and behaviors.

Sue doesn't just stand on a stage and deliver a canned speech. She digs down deep, addressing the real issues that are affecting performance and keeping individuals from realizing their full potential. She does this by interviewing individuals in the company – talking to staff from the highest level of management to the greenest employee. Sue checks assumptions and tests theories then offers ideas and suggestions for improvement that are based on her decades of experience as a business consultant. Her tried-and-true methodologies improve management functions, team performance and approaches to problem solving.

Sue assists organizations in developing their strategic direction in the areas of sales, management and education. She is known internationally as a keynote speaker, a columnist with American Salon magazine and a regular contributor to industry magazines. Her audiences include top management, product manufacturers, small business owners and managers. Sue has a BA in Communications from the University of Minnesota and in 2005 was named one of the “Top 25 Women to Watch” by the Twin Cities Business Journal.

Keynote presentations and workshops are geared towards sales people, managers and organization leaders. The following keynote presentations are examples of topics that can be customized to best fit the profile of your audience and desired outcomes.

Maximizing on Retail Trends and Creating Partnership Sales
Competition for sales has magnified and approaching consumers requires a highly choreographed approach. The increased options for distribution, a faltering economy, and increased purchasing options have led companies to re-visit their approach to customer service and relationship selling. In this talk, Sue takes retail sales people through current trends effecting the retail environment and then examines how companies can differentiate themselves to the consumer and to the retailer to maximize the retail experience and grow partnership sales.

Managing Conflict in the Workplace
When people work together in teams, conflict is often inevitable – research shows that the average employee faces five conflicts a day. Since most people associate conflict with stress, tension and anger, it's not surprising that conflict is often viewed as a problem that should be stamped out. Conflict can be a valuable tool however, and if used properly can help to channel energy and improve creativity in a positive way.

This session will explore why conflict emerges and how individuals, at times, may be unknowingly creating situations of conflict that further their personal agendas. Having a better understanding of how to identify personal agendas and work productively with conflict helps individuals better explore ideas that in turn lead to deeper discussions and better decision making. Participants learn a more diverse perspective to help develop a broader approach to conflict. This in turn opens the door to discovering more robust problem-solving skills.