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Bruce Turkel is a branding and marketing keynote speaker. As CEO of the successful brand management firm, TURKEL, Bruce has been creating and working with valuable brands for over 25 years.

What drew Bruce Turkel, one of advertising’s most original and multi-faceted minds, to the industry in the first place? Simple: “I don’t play harmonica all that well.” Born and raised on Miami Beach (which was like being in Flipper), Bruce studied design at the University of Florida (which was like being in Animal House) and began his advertising career in New York (which was like being in Brazil, the movie, not the country).

But preferring a tan to an ulcer, he returned to South Florida, where he served time at several agencies before starting the award winning design and advertising firm TURKEL. Built on the belief that advertising should be well-designed, simple to comprehend and fun, the company continues to break new ground with innovative work honored by Communication Arts, the Art Directors’ Club of New York, Clio and the One Show as well as other accolades too numerous to list here.

Under Bruce’s guidance, TURKEL has created wildly effective campaigns for its clients, including Miami tourism, Discovery Channel, Partnership for a Drug-Free America, HBO Latin America, Peabody Hotels, Kissimmee Convention & Visitors Bureau, Canyon Ranch Living and Sol Meliá Hotels.

When he’s not creating advertising or design, he’s sharing his wisdom in places like CNN, MIT, NAMM, MPI, UM, NSA and the three books he’s authored. Yet somehow Bruce always finds time for more – besides writing and illustrating books and articles on branding, practicing his harmonica in traffic, being a dad, a husband and a mentor, Bruce is a professional speaker and branding expert. He tours extensively, spellbinding audiences with his simple, yet powerful brand building techniques. And at TURKEL, Bruce’s legendary branding knowledge and leadership skills guide us as We Move People in the travel and tourism industry.

Bruce Turkel's Speaking Topics:

7 Steps to Building Brand Value
Seven simple steps to building, maintaining and communicating a great brand. Bruce provides entertaining anecdotes and real world examples to illustrate the finer points of brand building. Learn how to add value to your products by making your products more valuable to your customers.
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The Care and Feeding of Creativity
Managing creative people can be a challenge. How do you establish a professional atmosphere that’s productive AND inspiring? Bruce has supervised award-winning creative teams for over 25 years. He shares practical and engaging tips that will help you manage and nurture you creative staff.

Presentation Skills
Creating a great product or great advertising campaign is only half the battle. As Bruce says, “It don’t mean a thing if you don’t sell a thing.” His 7 Steps to Building Brand Value provide solid advice for overcoming nervousness, organizing your thoughts and presenting yourself and your work in a dynamic, compelling way.

“I can’t even begin to say how awestruck I was by your presentation.”

-JAY HEMBER, CORPCOM

“Two of my staff had the opportunity to attend your branding seminar yesterday. I have never had 2 staff people return from a training more enthusiastic than they did. You really wowed them! I only wish I had attended with them.”
-TAMARA A. KLINGLER, UNITED WAY

“This guy is an incredibly inspiring speaker.”
-RICK THARP, THARPDID IT

“Thank you for your FANTASTIC presentation and for contributing to the success of TechMarketing 2001. Your presentation, delivery and energy captivated our audience.”
-VICTORIA USHERENKO, LIAISONIT